Napa Valley AVA
Traditional Bordeaux varieties in Napa Valley
Trinitas Cellars has been an active part of the Napa Valley wine scene for almost twenty years and has enjoyed great success with its portfolio of top flight fine wines. The winery began back in 2002 with an initial release of around 4,000 cases. Initial response to the wines was excellent, both from the consumer side and also from the commercial side of wine competitions, wine industry publications, and raters.
Through it all, Trinitas Cellars has excelled and is now considered one of the benchmark wineries of the Napa Valley. Its wines have continued their remarkable successes and are much sought after by both wine enthusiasts and collectors alike.
Trinitas Cellars was originally founded by Tim Busch and his family, with the guiding belief that with family, faith, and perseverance, anything is possible. They named the winery 'Trinitas,' which is Latin for trinity, since it is considered to be the fundamental principle of Christianity. In the Busch family's eyes, the name Trinitas (or trinity) also symbolizes sun, soil and humanity, which are the three ingredients that evoke the perfect wine. These values and beliefs have illuminated their path to building a world-class winery and, now with the second generation of the Busch family at the helm, it seems even more greatness is destined for the future. Recently, Tim's son Garrett Bush took over the ownership of Trinitas Cellars. Garret had been involved with the winery for several years, working as Director of Operations, so he was very familiar with practically every aspect of Trinitas Cellars. It is his goal to craft wine that's compellingly delicious and to continue inspiring happiness and joy through Trinitas Cellars' wines.
The winemaker for Trinitas Cellars is Kale Anderson, who has been making wine for renowned producers in Napa and Sonoma for twenty years. His career began in 2001, and it has taken him to J Winery in Russian River Valley, Colgin Cellars, working for Ann and Joe Wender, Terra Valentine Winery, Cliff Lede Vienyards in Stags Leap District, and Pahlmeyer Winery. While Director of Winemaking at Pahlmeyer, Kale became one of the youngest winemakers to earn 100 Points from Robert Parker. His talents and winemaking philosophies are a perfect match at Napa Valley's Trinitas Cellars.
Trinitas wines are available for tasting in the state-of-the-art Vista Collina Resort in the Lower Village section of Napa Valley. It is an incredible tasting experience for any wine enthusiast.
We are delighted to offer this marvelous wine to our Gold Plus! Wine Club members and hope you enjoy it to its fullest. Cheers!
Map of the area
Dear Platinum Wine Club Members
You are in for quite the treat! Our 2013 Meritage is not only one of my personal favorites, but a guaranteed crowd pleaser. This decidedly delicious wine has everything you want from Napa Valley. It opens up with a beautiful bouquet of ripe strawberry, raspberry, plum, sweet vanilla and cedar. On the palate, baked strawberry, black raspberry, licorice, and tobacco flavors unfold in harmony as gentle tannins frame the lingering finish. The additional bottle time has really let this meld together, and the result is a complex, rich, and silky Napa Valley blend that we are grateful to share with you.
My parents founded our family winery in 2002. Our family believes that with family, faith, and perseverance, anything is possible. These values illuminated our path to, and successes within, world-class resort hospitality. An industry where success is measured by the happiness and memories you inspire in others. With Trinitas Cellars, I hope that we can inspire the same in wine enthusiasts. Our goal is to craft wine that’s so compellingly delicious, that the joy it brings creates a window in time where worries are melted away, virtues are celebrated, and life is savored.
Should you ever make your way to Napa, we would welcome the opportunity to host you in our beautiful new tasting room. Bring this letter in and we will treat you to two complimentary reserve wine tastings with cheese pairings. We would love to help make your next trip to Napa unforgettable!
Proprietor & CEO
Kevin Mills - Winemaker
Kevin began his career in Oklahoma where he first grew vineyards and eventually started Canadian River Winery with his family. A number of years later, he met Napa owner Tony Peju (Peju Province) and apprenticed for 4 ½ years under winemaker Sean Foster. Named winemaker for Trinitas in 2007, his responsibility involves Trinitas' movement toward mainstream Bordeaux and Burgundian varietals.
Tim Busch, an atypical winery owner.
A lawyer and businessman by trade and a winery owner by avocation, 54-yer-old Tim Busch is something of an atypical winery owner. A native of Ann Arbor, Michigan, Busch readily admits that he isn't in the wine business "to make tons of money,” but also agrees "the winery business is the most fun and challenging business that I have ever been involved with.” Tim Busch also places the weekly wine consumer squarely in the forefront of Trinitas Cellars marketing goals.
"Golf courses aren't built for scratch golfers,” Busch explained. "They are in existence for the average Joe that shoots with a twenty handicap and plays two or maybe three times a week. There are many more of these golfers than the really exceptional ones, and it's also like that in the wine business.
It is our philosophy at Trinitas that we should make wines that satisfy the general wine drinker rather than the sophisticated ones with exceptional palates. Since most wine is drunk within 7 to 8 days of purchase, we decided to make wines that were really fruit forward and user friendly. Most consumers drink the wines they buy right away, so there's no real reason to make a wine that must be laid down for a number of years to really mature.”
The matter of style is also supremely important to Tim Busch and Trinitas Cellars. Busch explains it thusly; "A large number of Americans drink wine much in the manner of an aperitif. They find the flavor a bit overwhelming and, in their minds, the wine doesn't really go with food. The real trick for California winemakers is to produce a product that satisfies both the aperitif and dinner aspects of the buying public.” Busch also clarified Trinitas' position that has seen the winery change its focus in recent years to mostly Bordeaux and Burgundy varietals.
"I was fortunate enough to be able to visit hundreds of wineries here in California and also throughout Europe. I found the wineries abroad to be quite unlike their California cousins. Many European wines, and more specifically French wines, are more explicit, and are produced for decades of ageing. These wines are mostly austere and not very drinkable when produced.” Busch pointed to the famous Steven Spurrier 1976 Judgment of Paris blind tasting as the epiphany for the French wine industry. After anointing Château Montelena as the world winner against a number of great French whites, Busch feels that many French producers began changing their wines' style to accommodate their world audience. Changes included more fruit for the palate and less acid for the wines being produced.
He also champions a price structure that makes more wines affordable for the buying public. "At Trinitas Cellars, we insure that the wine is tasteful, the quality is apparent and that the wine is reasonably priced. In that regard, we put ourselves in the position of the buyer. No one wants to feel like they're getting ripped off, so we price our wines accordingly.” Busch also feels that "some people buy their wines like designer jeans. They are more interested in the label and the status of the wine than the actual quality that exists within the bottle. Trinitas Cellars' main goal is to make the wine, not the label, speak for itself. We want everyone who drinks our wine to remember that it really tasted good and that they underwent a wonderful savory experience.”
While Tim Busch's approach isn't unique in the California wine business, his approach and determination is quite refreshing to even the part-time consumer